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22.07.09
The British public vote Stannah Stairlifts as a Superbrand
Stannah Stairlifts announced as one of the UK’s strongest brands
We are proud to announce that Stannah Stairlifts, has been awarded Superbrand status for the second year running and is one of the UK’s leading brands in the 2009/10 Superbrands list.
Stannah has continued the trend from last year as the only company within the mobility industry to ever make it into the top 500 and has moved up the rankings by 25 places.
The announcement follows an independent selection process which tapped into the views of over 2,100 British consumers.
The annual Superbrands survey, now in its 11th year, has become a key barometer on the strength of brands across a wide variety of sectors. The selection process was independently administered by The Centre for Brand Analysis (TCBA) on behalf of the Superbrands organisation
Stephen Cheliotis, Chief Executive of The Centre for Brand Analysis said, “In an economic downturn possession of a powerful, well regarded brand is more important than ever and provides the brand owner with significant advantages over weaker branded rivals. As such the annual Superbrands’ ranking is not just an interesting and thought provoking league table but an indication of the potency of each underlying business. Brands that stimulate desire and drive volume and margin growth are essential in an ever competitive and difficult market place. Each brand awarded Superbrand status cannot only celebrate their success in creating a positive image but be more confident about their brand’s potential in the future.”
Patrick Stannah of Stannah Stairlifts said: “This result is fantastic news for Stannah as we’re very proud of our brand and the values we stand for which are in line with the Superbrands required traits of quality, reliability and distinction within the market. We’ve almost 180 years experience as the Stannah Group and have constantly striven to set an example of excellence in our products and customer service, as well as actively show we are a caring brand through various campaigns and being a voice for the less abled and ageing generation. We’re delighted to be in the top 500 and like we’ve done this year we hope to keep working our way up the rankings!”
As a Superbrand, Stannah Stairlifts has been recognised by the British public as representing quality, reliability and distinction. In a highly competitive market Stannah has a reputation for safety and quality of service and product design. This is not only in the UK, but in all 40 countries that Stannah operates, including the USA, France, Holland, Italy and Germany.
With almost 40 years of experience in the stairlift industry, Stannah Stairlifts has an unrivalled range of affordable top quality products. All the products are independently tested and approved to the full BS5776 (1996) accreditation. This is the British Standard to which all reputable stairlift manufacturers must comply.
As part of Stannah’s thorough after sales service, the customer service staff are on hand 24 hours a day, 365 days a year, all working from the nationwide network of service branches that make Stannah a truly national business with the local touch.
Stannah has continued the trend from last year as the only company within the mobility industry to ever make it into the top 500 and has moved up the rankings by 25 places.
The announcement follows an independent selection process which tapped into the views of over 2,100 British consumers.
The annual Superbrands survey, now in its 11th year, has become a key barometer on the strength of brands across a wide variety of sectors. The selection process was independently administered by The Centre for Brand Analysis (TCBA) on behalf of the Superbrands organisation
Stephen Cheliotis, Chief Executive of The Centre for Brand Analysis said, “In an economic downturn possession of a powerful, well regarded brand is more important than ever and provides the brand owner with significant advantages over weaker branded rivals. As such the annual Superbrands’ ranking is not just an interesting and thought provoking league table but an indication of the potency of each underlying business. Brands that stimulate desire and drive volume and margin growth are essential in an ever competitive and difficult market place. Each brand awarded Superbrand status cannot only celebrate their success in creating a positive image but be more confident about their brand’s potential in the future.”
Patrick Stannah of Stannah Stairlifts said: “This result is fantastic news for Stannah as we’re very proud of our brand and the values we stand for which are in line with the Superbrands required traits of quality, reliability and distinction within the market. We’ve almost 180 years experience as the Stannah Group and have constantly striven to set an example of excellence in our products and customer service, as well as actively show we are a caring brand through various campaigns and being a voice for the less abled and ageing generation. We’re delighted to be in the top 500 and like we’ve done this year we hope to keep working our way up the rankings!”
As a Superbrand, Stannah Stairlifts has been recognised by the British public as representing quality, reliability and distinction. In a highly competitive market Stannah has a reputation for safety and quality of service and product design. This is not only in the UK, but in all 40 countries that Stannah operates, including the USA, France, Holland, Italy and Germany.
With almost 40 years of experience in the stairlift industry, Stannah Stairlifts has an unrivalled range of affordable top quality products. All the products are independently tested and approved to the full BS5776 (1996) accreditation. This is the British Standard to which all reputable stairlift manufacturers must comply.
As part of Stannah’s thorough after sales service, the customer service staff are on hand 24 hours a day, 365 days a year, all working from the nationwide network of service branches that make Stannah a truly national business with the local touch.